by: Paul Middleton
Most people agree that a good and free way of getting traffic to your site is by exchanging links (reciprocal linking) with fellow webmasters.
This is also agreed to be a good way for moving up the search engine results page for your chosen keywords.
However webmasters are often confused as to which sites they should exchange links with.
Many read that incoming links from websites that have the same keywords result in higher rankings with the search engines.
This often results in webmasters setting up reciprocal links with websites that are in direct competition with their own.
Now take just 30 seconds to think of any successful business that hosts advertisements for their competitors.
Does the Coca-Cola website link to Pepsi? Does Ford?s website link to Daimler-Chrysler?s? No of course they don?t, so why would your website link to one in competition (unless they paid you a big fat check for the privilege).
So who should you exchange links with?
Try and get inside the mind of the people you want to visit your site, your ideal targeted visitor.
What would they be interested in as well as your product?
For example, let?s assume that you own a website that sells gold watches.
You could link to other watch selling sites but as detailed above it could actually harm your site by taking prospective customers away.
Before deciding which sort of sites to trade links with you need to think of the sort of people that are going to be interested in purchasing gold watches.
What sort of people will they be? Try and put yourself in the shoes of your customers.
Gold watches are a luxury item and aren?t cheap.
The people you want to visit your site and the people who are most likely to make a purchase are going to have a good disposable income, and income they are willing to spend on expensive things.
What other products would they also be interested in purchasing?
The first thing that springs to (my) mind is designer clothing.
People who are interested in buying a gold watch are making a statement.
?Look how much money I?ve got?.
Wearing designer clothes is another way of making that statement.
So find websites that sell designer gear and exchange links.
Remember it?s worth their while too because your customer base is very similar to theirs and you will both benefit.
You can then go on to exchange links that with sites that sell other luxury items like luxury cars, holidays etc.
Once you have a better understanding of your target customer profile it?s not so difficult to find linking partners who will benefit you AND are of interest to your customers.
So when thinking of websites to exchange links with, I don?t think of those that are similar to mine.
I think ?who is my customer and what interests them as well as my product?.
Get it right and you?ll have a constant stream of quality, targeted traffic and less reliance on your search engine ranking.
Get it wrong and you?ll be sending your customers to the competition.
About The Author
Paul Middleton is a successful Internet entrepreneur.
Feel free to reproduce this article on your web site on the condition you include the above 'About the Author' with URL link.
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Give Charming Elegance To Your Home Decorating With The Special Wood Curtain Rods
by: Adam Peters
To provide a complete wildlife touch to your home settings, wood curtain rods are the best decorating items. Not only the rods add to the beauty of the homes but they also hold the curtains in a unique way. It is because of the perfect fittings of the curtains in the wood curtain rods that the curtains flutter softly and gracefully to give a pleasing aura to the rooms.
Technical specialties of wood curtain rods
The wood curtain rods are made of walnut, teakwood, mahogany, oak or other hardwood that make them durable. The rods usually have a tobacco finish and the finials of the rods are available in either small or large sizes. The wood rods are available as either smooth rods or as fluted rods. While the smooth rods are usually of 1-3/8? diameters, the fluted rods are of 2? diameter.
The rods in general are available in three different...
Give Charming Elegance To Your Home Decorating With The Special Wood Curtain Rods
Why You Need To Buy and Sell Gold Coins (Part 1)
by: Steve Renner
The Value of Gold in a Era of Paper Assets, Stocks, Bonds and Mutual Funds...
The facts behind the increasing demand for gold and silver, rare coins, and historic collectibles from the U.S. Mint...
No other substance on Earth embodies the unique characteristics of gold. Its yellow lustre and beauty are unsurpassed. Since the earliest days of man, it has been admired, molded, shaped, and worn as a symbol of wealth and good taste.
The romance and lure of gold is enhanced by its historic use as a storehouse of wealth. Gold's value is intrinsic. Its value is a measure of the true wealth and the stability of national currencies the world over. Throughout history, every paper currency has become totally worthless over time; yet gold remains.
The precious metal gold cannot be created or destroyed or altered. It forever remains one of the most liquid investments with...
Why You Need To Buy and Sell Gold Coins (Part 1)
Sterling Silver Jewelry Exposed
by: Sam Serio
Sterling silver jewelry is enjoying an unprecedented popularity with today's fashion conscious public. You know how beautiful sterling silver jewelry is and how brilliantly it shines. Now here is the rest of the story.
Silver has been used since ancient times, but has not survived as well as ancient gold because it tarnished and decomposes. There have been times, however, when silver was "in"; we are going through such a vogue today.
Silver is the commonest of the precious metals. Fine silver is pure silver, which is seldom used for jewelry because it is too soft. Sterling silver is 925 parts silver to 75 of copper, the alloy most often used. Silver weighs about half as much as gold, has greater flexibility, but is not as malleable, it has always been less expensive as well. A comparable piece of gold jewelry might cost four or five times that of a piece of sterling silver jewelry.
The...
Sterling Silver Jewelry Exposed
The Sunny Northwest Territories
by: Ashton Billesberger
The capital of The Northwest Territories is Yellowknife. It became the capital in 1967. The Northwest Territories are located west of Nunavut, east of Yukon, and north of British Columbia, Saskatchewan, and Alberta. There is a lot of industry mining activity up here. There is an abundance of diamonds, gold, coal, and oil. So most of the towns and citys are booming with industrial activity. Some of the mines will let you take a tour through the mines, which is an awesome experience.
There are eight official languages in the province of The Northwest Territories, which is the most in Canada, they are as follows
-Chipewyan
-Cree
-Dogrib or Tlicho
-English
-French
-Gwich'in
-Inuktitut, includingInuktitut proper
-Inuvialuktun, Inuinnaqtun
Quick facts about The Northwest Territories
-Largest...
Drip Drip Drip?That Darn Leaky Faucet!
Drip Drip Drip?That Darn Leaky Faucet!
by: Kenneth Davis
Drip drip drip?that darn leaky faucet!
We?ve all been there, trying to fall asleep and the only thing we can focus on is that dreaded sound: drip, drip ,drip. So you get up and you think I just have to turn the handle tighter to make the drip stop, yea if it were only that easy!
But you don?t need to call a plumber and spend money on a service call with a few easy steps you can become your own ?master plumber?
The first thing you need to do is turn off the water supply to the sink, most of the time the valve is located right underneath, if not you need to follow the plumbing line to the nearest shut off valve. If the valve resists being turned, put a drop or two of oil right where the stem disappears into the large nut. Then use a wrench to loosen the nut one complete turn, and tighten it back up by hand. Wait for a couple of minutes and then you should be able to turn the valve...
Drip Drip Drip?That Darn Leaky Faucet!
Engagement Rings and The Stars
by: Sher Matsen
Whether we like it or not current trends in engagement rings say bigger is so much better.
Just have a look at what style engagement rings celebrities are choosing.
And of course what?s good for them is good for the rest of us.
J Lo?s engagement to Ben Flick also started an interesting trend of consumers seeking out pink diamonds.
In no other time in history have pink diamonds been as popular as right after J Lo placed that pink diamond engagement ring on her finger.
Do any of you remember Marilyn Monroe sexily purring ?Diamonds Are A Girl?s Best Friend??
Do you have any idea what that did the engagement ring market.
Guys are still paying for that statement.
Sure back in the 50s women knew it wouldn?t be sensible to wear such a large engagement ring but that didn?t mean a gal couldn?t yearn for it.
Today a women wouldn?t feel...
Engagement Rings and The Stars
Kitchen Improvements ? Enjoy Now and When You Sell
Kitchen Improvements ? Enjoy Now and When You Sell
by: Raynor James
Who would?ve ever though the kitchen could be the key to building wealth in your home? Well, it is. If you are going to increase the value of your home through improvements, the kitchen is a very good place to start.
Improvements
Obviously, making improvements to a kitchen is entirely dependent upon the current state of the kitchen. Still, there are particular areas you should focus on.
Colors
The colors in a kitchen can enhance the overall feel and worth. Neutral colors are used frequently in up-to-date kitchens. Soft shades of gray, cream, gold and earth tones turn up often. Wood in cabinets and floors tends to be in medium to light colored finishes. Sometimes it?s painted and then the paint is wiped off to show the wood grain. Brushed steel hoods over ranges or cooking units are popular and practical. ?Islands? are also still popular. Sometimes the material...
Kitchen Improvements ? Enjoy Now and When You Sell
loans Gold ring Who You Should & Shouldn't be Trading Links With 