Gold ring > The Gold is in the Opt-in List

The Gold is in the Opt-in List

by: Kathleen Gage

When I consult with small and home based business owners, more times than not one of the greatest concerns they have is how to increase reach to a targeted market while keeping costs down. Hands down, effectively using the power of the Internet is the cornerstone to achieving this outcome. More times than not, companies are not using their Internet presence as effectively as they can.

I often see a company that has a website that looks great from a design perspective, yet from a marketing and sales perspective the site is not working. Many people are under the mistaken belief that if a potential customer or client visits their site they will be so impressed they will automatically return time and again. Fact is, this is not what happens in the real world of the Internet. Chances are within minutes most visitors have forgotten sites they looked at unless there was something that encouraged them to remember.

People remember based on the value you create and a problem being solved. They also remember by you keeping your name and company fresh in their mind.

One way to do this is to offer visitors the opportunity to opt in to your mailing list. If people have taken the time to visit your site, you need to encourage them to leave their contact information. You do this by offering them something that is incredibly valuable that they sign up for.

It?s incredible how many companies, large and small, miss the opportunity to encourage visitors to sign up for something. It is in the signing up you will build a mailing list that is worth more than its weight in gold.

Most people are so overloaded with information that if you don?t immediately solve a problem for them they are not going to be interested in signing up for anything. Additionally, once they sign up if your information does not continue to solve their problem they will want off your list.

In today?s world of Internet marketing, your job is to look for ways to continually offer value while increasing your distribution list.

Specific Strategies to Increase Your Distribution List

If you are in the retail industry, every time someone comes to your store, simply ask them if you can add them to your distribution list to keep them updated on specials, events, and unique offers. In most cases if they are attracted to your store, they will gladly give you their information. Make sure to get their email address.
If you have a current mailing list of clients, conduct a survey and offer an incentive for people to respond. Direct them to your site where they fill out a survey and perhaps receive a free report or eBook.
If you do any type of presentations as a part of your job, collect contact information from the attendees. Send a follow-up message within 48 hours inviting them to sign up for your Ezine.
Use your email signature file to encourage people to sign up for an incentive on your website. Put the web link right in your signature.
Put a sign-up box on every page of your site. Many websites have a sign-up on the main page but have not put one up on other pages of their site. Fact is, a web search for a specific product or service can take people anywhere on your site, not just the main page. Make it easy for them to sign-up for something from every page.
Write and distribute articles online with a strong byline at the end of the article. A byline is simply an information piece that is usually a few sentences in length. In the byline direct readers back to your website for something of value.
Offer a free report from your site. Make sure it is compelling enough for people to want to sign up.
Offer free eBooks to encourage people to leave their contact information in order to download the file.

Opt-in lists are one of the most powerful marketing tools you have in your online and offline marketing. Complemented by a good Ezine, website, consistent focus on driving traffic to your site and gaining visibility, the potential for growing your business is unlimited.

About The Author

Kathleen Gage is a keynote speaker, author and business advisor specializing in marketing and promotions. Access Gage?s?s FREE eBook Street Smarts Marketing On the Internet at http://www.streetsmartsmarketing.com/free-ebook.htm.

kathleen@turningpointpresents.com

E Gold Investments: Investing Smartly With E-Currency Exchange

E Gold Investments: Investing Smartly With E-Currency Exchange

by: Charles Cruz

Investors are now starting to move their investments to the most recent investment trend: Making money with E-gold.

When you make an investment in E gold is a all about a profitable system that allows you to capitalize from the money that is moved through online transactions everyday. The process that is going on when you are trading e-Gold (or e-currencies) is providing the support for online cash. But let me back up the cassette. What am I trying to say by "support for online cash"?

A cash flow exists for all of the cash that is managed all over the internet every day. Nevertheless, all of this cashflow has, for every single cent that goes through a movement, a tangible support of that cent.

I'm providing a superficial explanation about how the dxgold formula operates, but to be more direct about it, to profit from it, it's not neccessary to know entirely...

E Gold Investments: Investing Smartly With E-Currency Exchange

Gold ring > E Gold Investments: Investing Smartly With E-Currency Exchange

The Gold is in the Opt-in List

The Gold is in the Opt-in List

by: Kathleen Gage

The Gold is in the Opt-in List

Gold ring > The Gold is in the Opt-in List

Who You Should & Shouldn't be Trading Links With

by: Paul Middleton

Most people agree that a good and free way of getting traffic to your site is by exchanging links (reciprocal linking) with fellow webmasters.
This is also agreed to be a good way for moving up the search engine results page for your chosen keywords.

However webmasters are often confused as to which sites they should exchange links with.
Many read that incoming links from websites that have the same keywords result in higher rankings with the search engines.
This often results in webmasters setting up reciprocal links with websites that are in direct competition with their own.

Now take just 30 seconds to think of any successful business that hosts advertisements for their competitors.
Does the Coca-Cola website link to Pepsi? Does Ford?s website link to Daimler-Chrysler?s? No of course they don?t, so why would your website link to one...

Who You Should & Shouldn't be Trading Links With

Gold ring > Who You Should & Shouldn't be Trading Links With

Engagement Rings and The Stars

Engagement Rings and The Stars

by: Sher Matsen

Whether we like it or not current trends in engagement rings say bigger is so much better.
Just have a look at what style engagement rings celebrities are choosing.
And of course what?s good for them is good for the rest of us.

J Lo?s engagement to Ben Flick also started an interesting trend of consumers seeking out pink diamonds.
In no other time in history have pink diamonds been as popular as right after J Lo placed that pink diamond engagement ring on her finger.

Do any of you remember Marilyn Monroe sexily purring ?Diamonds Are A Girl?s Best Friend??
Do you have any idea what that did the engagement ring market.

Guys are still paying for that statement.
Sure back in the 50s women knew it wouldn?t be sensible to wear such a large engagement ring but that didn?t mean a gal couldn?t yearn for it.

Today a women wouldn?t feel...

Engagement Rings and The Stars

Gold ring > Engagement Rings and The Stars

Want Christmas Day To Last FOREVER - Then You Need To Do This

Want Christmas Day To Last FOREVER - Then You Need To Do This

by: Kacy Carr

An ideal gift that you can give or receive on Christmas day has to be a token that holds affectionate meanings, and that being is a piece of ornate Jewelry.

Jewelry can denote many things as in i.e. will you be my friend wife/husband or thank you for just being who you are.

Occasions are to numerous to mention for the giving of Jewelry.

Slippers become a habitual buy for dad, chocolates for mum are fattening, flowers die clothes fade, plus the entire above mentioned have a sell by date. So after they have gone that Christmas is forgotten. By giving the right gift then memories are forever.

People intend to treasure their jewelry all because it was given by someone special and that person being you will stay forever in there hearts

Put a little sparkle into this Christmas by lighting up the eyes of a loved one by presenting them with jewels embedded...

Want Christmas Day To Last FOREVER - Then You Need To Do This

Gold ring > Want Christmas Day To Last FOREVER - Then You Need To Do This

It Really Is Only 'Early Days' In The Internet Gold Rush....

by: Richard Grady

One of the questions that I am getting more and more used to hearing lately is:

'Is it too late for me to start an online business?
Have I missed the boat and have all of the best opportunities been and gone?'

My reply is always along the lines of, 'Absolutely not - there is still a wealth of opportunity online and even if you start your online business tomorrow, you are still well ahead of the majority of people'.

I genuinely believe that this is the case but I know that many people do feel that they may have missed the boat and that there is nothing more that can be done online that isn't already being done by someone else.
If you are one of those people, read on....

I attended a corporate function last week - non Internet related - and had the chance to talk with a large number of UK business men and women.
These people...

It Really Is Only 'Early Days' In The Internet Gold Rush....

Gold ring > It Really Is Only 'Early Days' In The Internet Gold Rush....

Magnificent Kinkakuji

Magnificent Kinkakuji

by: Carl Delfeld

Last week during his tour of Kyoto Japan, President Bush visited the Golden Pavilion (Kinkakuji) and described it as ?magnificent?.
He was probably referring to the 1398 Japanese architecture but may just as well have been referring to gold prices which are at an 18-year high. Gold has been a magnificent investment and still has considerable upside.

It is a rare portfolio that I build for a client that does not have some allocation to gold and other precious metals. There are three basic reasons why investors should still consider adding it to their portfolio.

First, gold prices are not normally correlated to other asset class prices. It therefore serves as a buffer or shock absorber to the value of a portfolio when other assets classes are out of favor.

Secondly, there are supply and demand factors. Central banks have been net sellers of gold over the past twenty years. Gold accounts...

Magnificent Kinkakuji

Gold ring > Magnificent Kinkakuji

Gold ring

Buying Furniture at Yard Sales

by: Bob Benson

Buying furniture pieces at yard sales offers many options, but you must look closely to know what you?re getting.

Are you interested in trying your hand at some creative furniture painting? If you don?t already have an old piece of furniture to practice on, shopping yard sales is the best way to come up with a piece.

If you are buying the yard sale furniture for the sake of practicing your creative idea,...

Gold ring

Gold ring > Buying Furniture at Yard Sales

The Truth About Hair Removal

by: Robert Thatcher

When hairs thrive on parts where it should not be seen, or when it creates an impression of hideousness according to the tenets of fashion and trend in the society,it becomes an absolute veto on its true sense.

For this reason, more and more people are engaging into cosmetic enhancements in order to correct, improve, or modify the inappropriateness of hair development in the body.

No wonder why most...

Gold ring electrolysis

Gold ring > The Truth About Hair Removal