Gold ring > Podcasting Alchemy: Customer Service Transformed Into Gold

Podcasting Alchemy: Customer Service Transformed Into Gold

by: Mark Orion

Think alchemy is a dead art? The spirit of Merlin is alive and well via the magic of podcasting. Podcasting is revolutionizing marketing communications and creating the next level of customer service. It?s tech support on steroids, unlimited one-on-one time with your customer, and a new commitment to above and beyond excellence that will make your customers love you.

The magic?s in the medium and podcasting is hot ? molten hot. It wasn?t long ago a simple search for podcasting in Google turned up about 600,000 results. Now, in less than a year?s time, the search boils over with 36,400,000!

And? the numbers are rapidly growing!

Wake up call. Podcasting is exploding. This is the Internet powerhouse to watch in 2006.

Exactly how is podcasting turning customer service into gold? Let?s take a look inside Merlin?s cave and see what going on with this phenomenon?

First of all, relatively speaking, podcasting provides a powerful bang for the buck. It?s your show, your way, to your audience? who is looking to you as their subject matter expert. They want to hear you and through the miracle of RSS, they simply subscribe once and automatically, each week you have their attention.

Unlike the splatter of radio ads, podcasting audiences want to hear what you have to say. And because the focus is on niche content tailored specifically to your audience, compared to radio advertising costs, podcasting stomps the competition in overall cost-effectiveness.

Studies have proven that we retain more of what we hear than what we see or read. You talk to your customers and they grow to know you. Tom K., a loyal listener of a popular podcast about digital camcorders had this to say, ?With podcasting it?s personal. It?s one-on-one. I feel like I get to know the host and I grow to trust what they?re saying. You can tell if someone?s on the level when you spend time with them each week.?

Little wonder customers are feeling loyal to their podcast programs. This is beyond branding? this is alchemy turning the relationship into familiarity and trust.

What else is it but pure gold when you earn the loyalty of your customers? Earn? well yes, indeed? the old fashioned way? as the once popular commercial stated, ?we earn it?.

The more you shine the light on the benefits to your customer, the more you gain position and value in your customer's mind.

Here's a few ideas:

Technical Support: Make your support folks into customer superstars. Providing detailed technical support for your product ensures a positive customer experience and loyalty. Bring your support staff into your show and teach your customers how to use your product or service and most importantly, how to correct any problems that may arise. Plus, this saves you money in human capital and costs of customer support.

Preview of New Features or Services: What better way to get market research than to ask your customers what they want and what they think about proposed new products. Podcasting opens the door to two-way communications as your customers post comments and send emails providing you valuable insights.

Share Best Practices: How are your customers using your product or service? Have you heard of an innovative way to get additional value from your product? Many times you'll hear from a customer how they have developed a new or more efficient way to use your product and podcasting gives you the forum to share these tips.

That?s just a few of the creative ways podcasting is opening new possibilities each day. The sky?s the limit so now is the time to bring your company into the podcasting revolution.

Get a MP3 player or simply listen from your computer and explore the myriad of podcasting shows out there. You?re going to be amazed, enthused, and eager to get involved.

Go for it! Turn your customer service into gold!

About The Author

Mark Orion is evangelizing the podcasting revolution with http://www.epodogy.com, an Austin, TX company dedicated to serving clients with turnkey podcasting solutions.

Visit http://www.epodogy.com and get your company started podcasting to your customers.

E-Currency: If Forest Gump Was Here, This Is What He Would Be Doing

E-Currency: If Forest Gump Was Here, This Is What He Would Be Doing

by: Charles Cruz

So you want to learn currency exchange huh?

You heard about it and now you decided you want to become the Donald Trump of investing, somehow you know you can pull this off and become the next big thing.

Well it's quite possible to earn a very good living doing exchanges, but you have to know how the system works before you start seeing the money.

One system that is one of the internet's best kept gems is E-Currency Exchange. The money that is being moved through the internet in every single daily purchase needs to be backed up in gold. This is were you come in.

When you invest your money in e currency exchange your money acts as a backup or insurance that the money being exchanged has real physical money. This transactions are happening everyday, and when you provide that backup you earn a percentage proporcional to the amount you are investing....

E-Currency: If Forest Gump Was Here, This Is What He Would Be Doing

Gold ring > E-Currency: If Forest Gump Was Here, This Is What He Would Be Doing

Women of the Gold Rush Era Not Told To Stay Home

Women of the Gold Rush Era Not Told To Stay Home

by: Sally Taylor

Okay, you males out there -
listen up, because it's way time for you folks to get a clue.

I don't know where the mid to late 1900's male idea that women are helpless came from, but it is quarter past high time for you all to get over it.
Women do not have the raw body strength ounce per ounce that a man has, we aren't going to argue that.
If I had an acre of land to plow I would undeniably hire a man over a woman any day. Where the idea that I am helpless follows from that, is such a quantum leap of logic that it can't realistically be given any credence.

I?m going to cut you just a bit of slack, and blame it on the fact that life in America has become so cush that men just don?t really much get the chance to see what a Woman can accomplish when put to the test. Did I forget to mention in the last paragraph, that if there was no one...

Women of the Gold Rush Era Not Told To Stay Home

Gold ring > Women of the Gold Rush Era Not Told To Stay Home

Timeshare Resales - How To Buy Smart

Timeshare Resales - How To Buy Smart

by: Larry Hayden

There are several key factors you must consider in order to avoid overpaying for timeshare resales. In this article you?ll learn the steps necessary for you to learn how to minimize your costs - yet still buy a timeshare that has powerful exchange value through RCI and Interval Int'l.

1. Understand Resort Ratings.

If you want to get the most timeshare for the money do NOT insist that the resort be rated Gold Crown or 5-Star.

Contrary to popular opinion, a resort rating of Gold Crown or 5-Star has little to do with exchange power. Why pay more than you need? Non rated resorts in high demand areas will trade just fine into Gold Crown and 5-Star resorts.

There is a myth out there that you have to own Gold Crown or 5-Star to exchange for same. This is not true. In fact ownership in rated resorts can actually LIMIT your exchange!

2. Buy in a High Demand Area.

By...

Timeshare Resales - How To Buy Smart

Gold ring > Timeshare Resales - How To Buy Smart

Jewelry As A Father?s Day Gift

by: Sam Serio

It is widely known that many men enjoy fine jewelry. So, why not present Dad with a gift of jewelry this Father?s Day.

Jewelry gifts that you might consider for that special Father in your life could include a gold or silver watch, a handsome sterling silver or 14kt gold chain or masculine link bracelet. With a chain you might include a manly pendant with a nautical or sports theme.

As for rings, there are many rugged designs available in 14kt gold or sterling silver with stones like turquoise, onyx, malachite and lapis. Also, many men are fond of masculine settings of small diamonds and other gemstones.

Celtic jewelry designs, such as Celtic crosses, Celtic knots, etc? are great choices for Dad on Father?s Day.

If your Dad has a pierced ear maybe he would appreciate a small stud earring; the choices here are endless.

Remember this, men tend to avoid interchanging jewelry in...

Jewelry As A Father?s Day Gift

Gold ring > Jewelry As A Father?s Day Gift

Sterling Silver Jewelry Exposed

Sterling Silver Jewelry Exposed

by: Sam Serio

Sterling silver jewelry is enjoying an unprecedented popularity with today's fashion conscious public. You know how beautiful sterling silver jewelry is and how brilliantly it shines. Now here is the rest of the story.

Silver has been used since ancient times, but has not survived as well as ancient gold because it tarnished and decomposes. There have been times, however, when silver was "in"; we are going through such a vogue today.

Silver is the commonest of the precious metals. Fine silver is pure silver, which is seldom used for jewelry because it is too soft. Sterling silver is 925 parts silver to 75 of copper, the alloy most often used. Silver weighs about half as much as gold, has greater flexibility, but is not as malleable, it has always been less expensive as well. A comparable piece of gold jewelry might cost four or five times that of a piece of sterling silver jewelry.

The...

Sterling Silver Jewelry Exposed

Gold ring > Sterling Silver Jewelry Exposed

Want Christmas Day To Last FOREVER - Then You Need To Do This

Want Christmas Day To Last FOREVER - Then You Need To Do This

by: Kacy Carr

An ideal gift that you can give or receive on Christmas day has to be a token that holds affectionate meanings, and that being is a piece of ornate Jewelry.

Jewelry can denote many things as in i.e. will you be my friend wife/husband or thank you for just being who you are.

Occasions are to numerous to mention for the giving of Jewelry.

Slippers become a habitual buy for dad, chocolates for mum are fattening, flowers die clothes fade, plus the entire above mentioned have a sell by date. So after they have gone that Christmas is forgotten. By giving the right gift then memories are forever.

People intend to treasure their jewelry all because it was given by someone special and that person being you will stay forever in there hearts

Put a little sparkle into this Christmas by lighting up the eyes of a loved one by presenting them with jewels embedded...

Want Christmas Day To Last FOREVER - Then You Need To Do This

Gold ring > Want Christmas Day To Last FOREVER - Then You Need To Do This

Valentine Jewelry

Valentine Jewelry

by: Rachana Agarwal

Love is the most wonderful and beautiful emotion which is incomparable and endless. It needs no special day or moment of expression but people usually express their love on every 14 February that celebrates the true love of Saint Valentine. Keeping the preferences and tastes of their partners, people choose their kind of jewelry that says their heart clearly and perfectly.

Fulfilling this needs of all lover, several jewelry companies has come out with their special collection to cater the interest of all lovely ladies in love who wants to be exclusive and unique. You can find lots of jewelries designed keeping the occasion of Valentine?s Day in mind. Choose jewels that suit your beloved interest, personality and nature as women are really sensitive about their jewel. It makes them honorable and privileged.

A stunning crafted silver jewelry earrings and anklets are considered a hot favorite...

Valentine Jewelry

Gold ring > Valentine Jewelry

Podcasting Alchemy: Customer Service Transformed Into Gold

shoes Podcasting Alchemy: Customer Service Transformed Into Gold Gold ring

home loans Podcasting Alchemy: Customer Service Transformed Into Gold